Deliveroo has applied to bring booze to your door in a bid to roll out its ‘Hop’ service in Reading.
Deliveroo Hop is its own groceries delivery service, with a range of products available including fresh fruits, veg, meat, and snacks and drinks.
The company also sells alcohol as part of the Hop service, and therefore requires a licensing application for these sales from Reading Borough Council.
The drinks and other groceries would be delivered from Deliveroo Hop’s base at unit 2 of the Reading Trade Centre in Rose Kiln Lane, Katesgrove.
Deliveroo has applied for the sale of alcohol off premises from 7am to 3am all week long.
The council’s licensing team is accepting representations from members of the public.
To give your views, email the council licensing team at licensing@reading.gov.uk .
The Local Democracy Reporting Service has approached Deliveroo for comment.
Users of the food delivery app can already purchase alcohol on it from supermarkets and convenience stores.
READ MORE: The Reading restaurant with 40 names on Deliveroo and Uber Eats
Earlier this year, Deliveroo announced a partnership with WHSmith to deliver its products to people in Reading as part of a trial.
The trial began on Tuesday, March 29 and covered other areas as well, including London, Brighton, Oxford, Leeds and Cambridge.
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