BEING a social media influencer isn't just about posting selfies and posting 'day-in-the-life' videos. 

Alot of individuals or groups who have built a strong social presence use their global audience to fuel the work they do outside of social media.

It is not suprising therefore that Berkshire has a thriving media presence online considering the amount of celebs and Royals that have chosen to settle down here.  

In a world where social media has such a substantial influence, many have turned to Instagram, Youtube or Tik Tok to grow their reach and following.

Here are some of the biggest social media accounts from across Berkshire.

Prince and Princess of Wales

Although not exactly considered social media influencers, this charismatic heir and future queen consort have used their presence on Instagram to highlight the work they do within their multiple charities.

From meetings with their favourite royal charities to glamorous nights at various award ceremonies, Prince William and Princess Catherine have attracted an audience of 14.6M followers on Instagram.

The family of five have only recently moved to Windsor Castle following their early years at Kensington Palace.

With a growing audience on social media they will soon be some of the most relateable Royals in history, leading the way with their modern idea of parenting and their courage to go against the occasional Royal protocol.

 

James Smith – Personal Trainer

With a Tik Tok following of 1.7 Million followers, this three times best selling author and personal trainer from Bracknell uses his social media to bust myths about the health and fitness industry.

After gaining success, this Bracknell lad decided to move to Australia where he now conducts most of his business online with virtual PT sessions and classes, leading a more laid back life.

 

@jamessmithpt Life Lessons From Bracknell! #thankyou #bracknell ♬ original sound - James Smith

James does however like to get back to Bracknell to catch up with his parents who still live in the town.

Later this year, he is holding a fitness boot camp and conference in Brighton for all his UK fans.

Alfie Best Jnr

Often known as the heir to his father’s multi-million-pound business, Alfie Best Jnr has developed his own brand over the last few years.

He first appeared in the lime light during his appearance in Absolutely Ascot and has gone from strength to strength ever sense.

The TV personality and businessman has garnered 132K followers on Instagram where he showcases his extravagant lifestyle and various podcasts which he has appeared in, often alongside Alfie Best Snr.

With 132K followers, he has also founded his own mobile home business and is working his way up as a businessman in his own right.

He has a strong presence on social media, aligning and affiliating with different podcasts and brands.