A born-and-bred 31-year-old Reading man has risen from the depths of incarceration to become a thriving entrepreneur, now seeking to use his journey for the positivity of others.
Transforming his life following a three-year prison sentence, between October 2018 – November 2021, DJ Hewitt now owns a successful inclusive barber shop and is launching local community rejuvenation projects.
In an inspiring recount, Hewitt remarked: "I am hoping to share my journey of transformation, which I believe could inspire many in our community.
"Having overcome significant personal challenges, I am now dedicated to giving back and helping others do the same."
He calls his story one of 'resilience, redemption, and the power of community support'.
After years in prison, Hewitt decided he wanted "more from myself". He embarked on a self-improvement journey, severing ties with questionable acquaintances and making a series of positive decisions.
He pursued education, studying business management with Open University whilst serving his three year sentence.
His dream was to open his own barber shop, a dream inspired by his mum, who is a hairdresser who owns a salon in Henley.
Refresh Barbers, self-founded and financed, blossomed from this aspiration and aims to create a safe and inclusive space open to everyone.
Hairdressing is nothing new to Hewitt, reflecting that he has been around hair since birth and had been cutting hair for 14 years.
Moving forward, Hewitt’s dream over the next 15 years is to open two more thriving Barbour shops providing an inclusive and welcoming service.
Describing the path, he said: "I had to push very hard to do but because I was so determined to turn my life around, it was something that no matter how many no’s I heard I just thought I was going to hear a yes at some point for it."
In addition to his business pursuits, Hewitt is also enthusiastic about community rejuvenation projects.
Alongside a group of friends who are also business owners in Berkshire, the Reading man is focusing on refurbishing local basketball courts, hoping to inspire active lifestyles and offer young people an alternative path.
As a child, Hewitt played basketball, even representing England. Now, Hewitt and his friends want to use the sport as a catalyst for change.
Crystallising this end goal, he stated, "Showing them that they can actually be successful and be proud of yourself in more legit avenues."
Elaborating on this endeavour, he said: "For me personally, it’s about giving back to the community, personally making amends to some people and if I can, motivate and change some young men’s lives and mindsets then that’s a win for me."
Through his journey, Hewitt offers a beacon of hope and a blueprint of resilience, dreaming one day to expand his initiatives Berkshire-wide and maybe even nationally.
His core message being: "The path isn’t as dark as you think it is.
"It’s a decision! Everything's a decision and ultimately if you're not happy living that life then leave it."
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